Apple products are not cheap. What is it that makes them carry such a hefty price tag?

There are plenty of options for consumers when it comes to things like computers, tablets, and smartphones. Yet, Apple is the clear preference for consumers in the United States. Is it because they have a distinct difference in quality when compared to other products--or could it be something else? Discuss this with your students in NGPF's activity series based on Business Insider's web series: So Expensive and other videos. 

Students will watch a video about a specific product or service, identify the specific factors of production that impact its price, and dig deeper by answering a few thought-provoking questions.

So Expensive: Apple Products

• So Expensive - Apple Products (Nearpod)
• So Expensive - Apple Products (No-Tech)
  

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View answers to frequently asked questions about how to implement the So Expensive series activities with your students.

 
We hope this activity will help you provide your students with engaging topics to help sharpen personal finance and economics skills!

Have questions or comments? Reach out to ryan@ngpf.org!

Looking for more ways to introduce economics into your personal finance classroom? Check out NGPF’s Econ Collection!

About the Author

Ryan Wood

Ryan is the Partnerships and Adoption Manager for Next Gen Personal Finance’s midwest region. He brings his experience as a former teacher, curriculum designer, and sales and marketing professional to state organizations and school districts in supporting the implementation of their personal financial education efforts. He graduated from the University of Wisconsin-Green Bay and earned his teaching credential from Saint Mary’s University in Winona, Minnesota. He proudly taught at two rural high schools in Wisconsin before transitioning to curriculum design at NGPF, and is now excited to be on the front lines in delivering the best possible financial education in the midwest. He and his wife have three beautiful daughters, each of which inspire him to share the impact of being sound financial stewards both at home and as lifelong learners.